Karbelt Speed & Custom will be returning in a big way to the Motorama Custom Car & Motorsports Expo presented by eBay Motors, as the performance parts and automotive accessories supplier will greet people as they enter the show, with a large display just inside of the main, Hall 1 entrance.

The booth will feature an assortment of products from many of the 700 product lines they carry, with some inventory also being sold at the show, such as RaceQuip helmets and belts, and ATM Innovation carburetors.

Staff from Karbelt’s Pickering (Ontario) location, at 1652A Bayly Street, will be on hand to talk about the merchandise and the company’s rich history. There will also be featured brands with manufacturer representation at the booth.

Product experts from King Engine Bearings, LEED Brakes, Lucas Oil, ATM Innovation and Philadelphia Racing Products will be at the show, potentially with a few others, on March 10, 11 & 12 at Toronto’s International Centre.

As one of the oldest existing speed shops in North America, Karbelt has strong ties to the racing community. The company was founded by George Foote in 1952, selling seat belts and other automotive accessories before expanding to performance and aftermarket styling accessories brought up from the United States.

As a racing enthusiast himself, Foote campaigned a dragster with driver Fred Farndon in the mid-1960s before subleasing Cayuga Dragway (now Toronto Motorsports Park) in the late-1960s. He did that to provide racers with a place to compete, and Karbelt with a place to inform potential customers and sell products.

“He actually would go, in his own personal Cadillac, and make orders for people at the track and say ‘oh, you can pay me later, I know you, you’re always at the track,’” said Karbelt Pickering manager Troy Buchanan. “He’d do a ‘bonsai’ run from Cayuga all the way to Toronto to pick up parts, to bring back to the racetrack, so the competitors could keep racing the next day.”

Starting with a shop in downtown Toronto, Karbelt has had various locations in different cities over the decades, serving generations of loyal customers along the way.

Buchanan says that young people will come in and share stories about their father or grandfather being customers. He also says that these long-time customers themselves – people in their 70s and 80s – will share stories about the history of Karbelt and their past connections with the company.

Buchanan sees Motorama as not just an opportunity to sell products, but also a chance to reminisce with fellow car enthusiasts.

“We just like to have the camaraderie with our customers, from years past, and to make new acquaintances, that’s our number one thing,” he concluded. “It’s a huge community that always gets together well.”

Speaking on behalf of Motorama, Mike Galipeau said, “We’re all very excited to have Karbelt Speed & Custom back at Motorama. And to have them come with a large display in such a high-profile location – being the first booth people see as they enter the show in Hall 1 – is pretty special. As part of the National Performance Warehouse (NPW) network, their expertise and extensive line of products will be of great interest to the car owners and racers at the show.”

To connect with Karbelt before and after the show, visit them online here. For tickets and show info, visit MotoramaShow.com.