Meguiar’s will have an increased presence at the Motorama Custom Car & Motorsports Expo presented by eBay Motors for the second year in a row. The longtime sponsor of the Motorama Show Bags returns as the presenting sponsor of the Meguiar’s Main Stage, in Hall 2, and will now showcase products alongside the vehicles in Hall 1.
With over 120 years of experience in surface care, Meguiar’s is more than just a familiar name at Motorama. The company is deeply rooted in car culture, with a wide range of products to support all detailing needs, whether you’re a pro or a novice.
“Meguiar’s, at its core, is undoubtedly about PASSION,” said Danielle Schriepe, Event Marketing Leader at Meguiar’s. “Passion for developing the best possible surface care products, including Auto, Marine and RV. Passion for ensuring the experience using those products delivers a ‘WOW’ – every time. And passion for building and fostering genuine relationships with enthusiasts around the globe.”
That passion will be on display all three days in Hall 2, where the Meguiar’s Main Stage will be a beehive of activity, with celebrity Q&A sessions, guest speakers, product giveaways, and award presentations, including the ‘Night of Champions’ and the Motorama ‘Class’ and ‘Special Awards’.
In addition to the Main Stage, Meguiar’s will greet fans in two different ways. The company returns as the official show bag sponsor, providing reusable bags with the show program and other materials; the bag features their unmistakable logo and is great for holding anything from groceries to your favourite car care products after the show.
Meguiar’s will also display products beside the vehicles in Hall 1, which is the first section that showgoers see once they walk through the main entrance. The Ultimate Insane Shine Paint Glosser, Perfect Clarity Glass Cleaner, Quik Interior Detailer, Ultimate Quik Detailer, and an assortment of towels will sit alongside the top 28 vehicles at the show.
Those same products will dress the Meguiar’s Main Stage before being randomly given away to winners at the Special Awards on Sunday, March 9, when the Motorama Grand Champion will be revealed.
Motorama takes place March 7, 8 & 9 at The International Centre, across from Toronto’s Pearson Airport. Schriepe is looking forward to seeing the hundreds of vehicles that will make an appearance at Motorama.
“At Meguiar’s, we are car enthusiasts to our core, so the answer has to be… seeing all of the vehicles on display!” said Schriepe. “Our goal is not only to provide products that give your vehicle a ‘show car shine’ but to also support Motorama and continue to be a part of the car community.”
When it comes to products that showgoers should know about, Schriepe highlights two new additions to the Meguiar’s line-up. The Ultimate Headlight Restoration Kit and All Surface Interior Cleaner make their Canadian debuts in 2025.
Meguiar’s Ultimate Headlight Restoration Kit removes oxidation, cloudiness, and yellowing, while delivering a crystal-clear finish to restore clear plastic headlights. The premium headlight lens restoration kit includes everything you need to get professional results without needing a drill or power tools.
Meanwhile, Meguiar’s All Surface Interior Cleaner is a premium interior cleaner that effectively delivers deep cleaning to all vehicle interior surfaces. Remove dirt, dust, grime, and fingerprint oils from vinyl, leather, rubber, and plastics; remove stains from carpet and upholstery for a clean, refreshed, uniform look, restoring carpet, fabric, and upholstery to look like new.
For tickets and show info, visit MotoramaShow.com.
ABOUT MEGUIAR’S: For over 120 years, Meguiar’s has provided car enthusiasts with specialized, state-of-the-art formulations that ensure show car perfection. Meguiar’s provides high-performance car care products for every automotive surface. To learn more about Meguiar’s products, visit Meguiars.com.
ABOUT THE TORONTO MOTORAMA CUSTOM CAR & MOTORSPORTS EXPO: The tenth annual Motorama Custom Car & Motorsports Expo presented by eBay Motors takes place March 7, 8 & 9, 2025 at The International Centre, across from Toronto’s Pearson International Airport. The show features more than 330,000 square feet of custom cars, hot rods, racing vehicles of all kinds, trucks, tuners, displays and exhibitors. Motorama is Canada’s biggest late-winter celebration of automobiles and motorsports. For information about the show, including tickets, sponsorship and exhibitor opportunities, and more, call (416) 962-7223, email info@MotoramaShow.com or visit MotoramaShow.com.
