Lubricant tagged posts

RIDGELINE BECOMES A MOTORAMA SPONSOR

Ridgeline will be a first-time sponsor at the Motorama Custom Car & Motorsports Expo presented by eBay Motors.

Ridgeline, Parkland Corporation’s proprietary lubricants and specialties brand, was launched in 2018. It is now available in 26 markets in Canada, U.S. and Caribbean. Ridgeline products are widely used in passenger vehicle, commercial, and industrial market segments. Ridgeline’s product offering includes a Ridgeline Renewable line that boasts 11 biodegradable products that help protect equipment and the environment.

“We look forward to connecting with friends, old and new, at the show and showcasing Ridgeline Lubricants to an audience who knows the importance of quality, high-performance products,” said Thomas McClary, Director of Lubricants and Specialty Products at Ridgeline...

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WD-40 BECOMES SHOW LEVEL SPONSOR

WD-40 will be a first-time sponsor at the Motorama Custom Car & Motorsports Expo presented by eBay Motors, which will take place March 10, 11 & 12 at Toronto’s International Centre. The lubricant company has over 2,000 uses noted by customers for its traditional multi-use product but will use Motorama as an opportunity to showcase its line of specialty products that are also available.

“A lot of people just think of us as the multi-use product, the blue and yellow can with the red cap, that’s what people see us as,” said WD-40 brand & digital marketing manager Sheree Yoon. “But we’re much more than that and we can help them with their projects that they have, that’s what we’re here for.”

There are a number of WD-40 Specialist products with automotive applications...

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